Presentation
Laëtitia Condamin is an Assistant Professor of Marketing. She joined EM Normandie in 2016. She has a PhD in management science from the Université de Poitiers, awarded in 2018. Her thesis is on capturing the responsible perspective of marketing managers. She spent a large part of her professional career in major multinational companies in the fields of Market Research and Consumer Knowledge.
Professional experience
Since 2016: assistant professor in marketing, EM Normandie
2014-2016: lecturer in marketing, IAE Limoges
2012-2014: lecturer in marketing in various Business Schools, INSEEC, ESA, IESEG, ESSCA, Paris Dauphine, IAE Paris Sorbonne, IAE Nancy
1989-2011: professional in marketing studies and knowledge of the consumer
2003-2011: consumer and market insight manager, Ice Cream and Frozen food, UNILEVER Italy
2001-2003: consumer insight manager coffee category, KRAFT FOODS
1996-1998: head of research marketing, Laboratoires Garnier L’OREAL
1992-1996: dresearch fellow and research head of confectionery division, KRAFT JACOBS SUCHAR
1989-1992: quantitative research fellow, TAYLOR NELSON SOFRES
Département
Marketing
Matières enseignées
Marketing
B2B Marketing
International Marketing
Strategic Marketing
Diplômes
2018 : PhD in Management sciences, Université de Poitiers