MSc International Events Management

Join a cutting-edge Master of Science in experience, meeting and event design

To conduct change while being socially and environmentally
responsible and sustainable, organisations are increasingly
using social innovation methods which incorporate their various communities and stakeholders. These strategic methodologies can be activated by designing and delivering participatory experiences likely to engage people and foster collective intelligence. Be they live or digital, community stewardship and purpose-driven meetings and
events might be powerful instruments for building and developing enhanced relationships with stakeholders. They also contribute to strengthening organisations’ capabilities to cooperate and co-innovate with them, and ultimately to secure their acceptability by civil societies.

Accredited by the French Conférence des Grandes Écoles and internationally recognised 5-year degree by the French Ministry of Higher Education and Research.


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Graduate degree






Full time


5th in national and 12th in Eduniversal rankings

Why join a Master of Science in experience, meeting and event design?

  • 100% English-taught programme
  • Multicultural team of lecturers with internationally recognised academic or professional backgrounds in collective intelligence & innovation, community
    engagement & management, and experience, meeting and event design & management
  • Case studies or consulting projects
  • Additional, cross-cutting courses supporting your future professional capabilities

Strong points

  • 100% English-taught programme
  • Multicultural team of lecturers with internationally recognised academic or professional backgrounds in collective intelligence & innovation, community engagement & management, and experience, meeting and event design & management
  • Case studies or consulting projects
  • Additional, cross-cutting courses supporting your future professional capabilities
  • CGE Label Degree approved by France’s Ministry of Higher Education and Research (Master’s level)


The Events Master of Science programme

The programme of the MSc International Events Management provides a 360° view of Experience, Meeting and Event design and management.

  • Meeting Strategies for Social Transformation
  • Business cases
  • Design Thinking (user approach)
  • Local Innovative Ecosystems (territorial approach)
  • Corporate Creativity Leadership (organisational approach)
  • Digital Social Experience (community management)
  • Live Social Experience (event experience)
  • Innovative Social Experience (meeting-driven innovation)
  • Event Management as a Complex Project
  • Event Sustainability and Risk Management
  • Advanced Proficiency in Event Management
  • Experience & Event Performance
Case studies and consulting projects
Company internship in France or abroad
Career preparation
  • Career Path (coaching)
Intellectual ability
  • Dissertation
New contexts (3 out of 7 electives)
  • Digitalisation and corporate finance
  • Cases in ethical and sustainable development
  • Change Management and Organisational Transformation
  • Business models and performance
  • Critical Issues in Management
  • Leading In Multicultural Environments
  • Digital disruption and Industry 4.0

Assessment scheme

All parts of this programme are assessed: academic learnings, internships, case studies or consulting projects, dissertation. Assessment schemes are specified in the relevant syllabus. Evaluations may also take the form of continuous assessments, final examinations, case studies, role-playing, teamwork, etc. Professionalisation and, where appropriate, the corresponding reports, will be assessed jointly by the teaching team and the ordering company.

Vincent Larquet

Vincent Larquet

Academic Director, Assistant Professor in Strategy

This programme is aimed at training future experts in new methodologies based on relationships, creative experiences and meeting & event designs. These can be used by socially responsible organisations to engage their stakeholders, and cooperate and innovate with them. The programme features multicultural classes and internationally-focused
content hinged upon a combination of CSR approaches, collective intelligence methods and complex event project management. Students are expected to act as professionals in the making: insightful, proactive and trailblazing.

Specific requirements and advice

  • This programme being highly specialised, applicants are recommended to consider it as their first choice.
  • Students selected are expected to comply with the behaviour and dress codes applicable to the business world.

Career Opportunities after the event management course

General information regarding the employment market: Over the last decade, the global Meeting and Event industry has experienced increasing demand for business, scientific, corporate, sports, cultural and political events. At the same time and facing major challenges, the industry has been rapidly transforming in order to play an integral part in the experience, knowledge and sustainability economies. Meeting and Experience professionals now require talents demonstrating high-end expertise rounded off with extreme creativity, in terms of strategic insights, design approaches and operational management.

Example of positions: This programme opens up a range of employment opportunities in various business, associative or locally-based activities:

  • content / public relations / community strategy
  • partnership / marketing / communications / strategic planning
  • meeting and event design & planning
  • collective intelligence methods in CSR / innovation agencies or departments

Employment data for 2019, 2020 and 2021 graduates (based on the 2022 employability survey):
90% net employment rate
61% on permanent contracts
23% work internationally
67% of students in employment found a job before graduating
100% of graduates in employment found a job within 3 months
92% satisfied with their first job
Average gross annual salary including bonuses in similar roles : €37.500

Examples of companies where our graduates work:
Reed MIDEM, Infopro Digital, Novartis Pharma France, Mouvement Impact France, Universal Music Group, Havas, Hopscotch, Publicis, Viparis, Disney Business Solutions, Accor Arena, Paris 2024 Olympics.


The programme is open to:

Short Track
  • Students who hold a four-year bachelor degree or equivalent will join the 1-year MSc.
Long Track
  • Students who hold a three-year bachelor degree or equivalent will join the 2-year MSc.
Other profiles may be accepted on derogatory terms. No English language test score is required for students holding a degree from an English-speaking university. Language requirements for non-native speakers : IELTS 6, TOEIC 790, TOEFL IBT 83 or proof that English was the candidate’s language of study or work for at least a year.
  • Application files submitted are reviewed with special attention paid to the seriousness of the file and the quality of the academic and/or professional profile.
  • Shortlisted candidates are invited for an interview via Skype. This interview helps clarify the applicants profile, their projects, their objectives. The final admission decision (offered or denied admission) is communicated a few days after this interview.
  • Admitted candidates are notified formally and invited to make a down payment, later on deducted from the tuition fees. This initial payment confirms the candidate’s seat in the programme and an unconditional letter of admission is then issued.
In order for our students to benefit from optimal learning conditions, places in our programmes are limited. The number of remaining places is reviewed after each admission session. Whenever a cohort is full, admissions for the programme are closed. The application deadline for the next 2022-2023 admission session is every 15th of the month. In addition to the EM Normandy application form, international candidates must approach their local Campus France office to facilitate the process of obtaining their visa. Once the down payment has been received, the School will help International students with their visa procedures and search for accommodation.


Admission sessions throughout the year depending on available places

Required documents

  • CV
  • Motivation letter
  • Copy of passport
  • Diploma or student certificate for the current year
  • High school transcripts or transcripts for the two years following the Baccalaureate
  • Language level certificate according to profile

Application fees: €50

This programme is also available over two years for candidates who hold a three-year in Higher Education level (3-year Bachelor Degree, BMI, licence, or equivalent).

  • First-year tuition fees: €10,000
  • Second-year tuition fees – MSc® International Events Management: €14,500

Tuition fees include the membership fee for EM Normandie Alumni Association, which gives you access to all services and a life membership.

International payment methods

We are a partner of the Flywire platform. This online tool facilitates the procedures of international students by offering the following services:

  • Online tracking of transfers
  • Payment in the national currency, which reduces costs
  • Choice of many payment methods

Contact us

Rhea Shivan

Rhea Shivan

Admission officer

Contact us

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