BBA
Bachelor in Business Administration
Open up the field of possibilities
After your High School Degree, join this comprehensive management course which is strongly oriented towards the international, professional and academic worlds. Benefit from an international and multicultural environment on the Paris, Oxford and Dubai campuses, cosmopolitan cities open to the world, and prepare yourself for an international career.
During the first two years, you will learn the fundamentals of management on the Paris campus. In the third year, on the Oxford campus, you get a pre-specialisation in a particular sector of activity to open up a wide range of professions: digital, logistics, sustainable development, …. In the final year, in Dubai and via a new learning experience in the last semester, perfect your international management skills through projects, challenges and business games.
Apply nowLevel
Graduate level 1
Campus
Paris, Oxford and Dubai
Language
English
Rythm
Full time
Ranking
Approved 4-year post-Baccalaureate degree certified by the French Commission for the Evaluation of Management Training and Qualifications (CEFDG)
Strong points
- Develop your international mindset with 100% English language courses, intensive foreign language seminars, multicultural group work and up to 2 years of expatriation.
- Test your knowledge in the real business world: three “Entrepreneur” seminars, an online Business Game and up to 9 months of compulsory internships in France or abroad.
- Get acquainted with research through a high-level academic programme, a discovery seminar each year and a final thesis.
- Enjoy an increasingly immersive, interactive, gamified and personalised learning experience.
- At the end of the programme, access one of the specialisation programmes: MS® and MSc®.
Programme
BBA1 | Learn the basics of management
PARIS
After intensive English seminars at the beginning of each semester, explore finance, marketing, management and accounting. End your year with an introductory seminar to immersive educational research and an internship.
- Intensive Language Seminar
- Introduction to Micro and Macro Economics
- Accounting
- Consumer Behaviour
- Statistics
- Principles of Management
- Office applications
- Career Path
- Intensive Language Seminar (Englinsh or French)
- Business Data and Analytic
- Business Law
- Introduction to Finance
- Organisational Behaviour
- CSR and Business Ethics
- Research Seminar 1: Reading research papers
- CSR-related association project
- Career Path
- Internship (1 to 3 months)
BBA2 | Strengthen your basic knowledge of management
PARIS
Develop your management knowledge and take on a business challenge in the Entrepreneurship Seminar. Develop your research skills by taking part in another specialist seminar.
- Human Resource Management
- Principles of Business Strategy
- Project Management
- Financial Analysis
- Market Research
- Modern foreign language (choice of 10 options*)
- Entrepreneurship Seminar 1: National Business Challenge
* English, German, Arabic, Chinese, Korean, Spanish, Italian, Russian, Japanese, Portuguese. Language classes are subject to a minimum number of registrants.
- Entrepreneurship
- Information Systems
- Business Negotiation
- Logistics
- Management Control
- Modern foreign language (choice of 10 options*)
- Research Seminar 2: Reviewing research papers
- Optional internship (1 to 3 months)
* English, German, Arabic, Chinese, Korean, Spanish, Italian, Russian, Japanese, Portuguese. Language classes are subject to a minimum number of registrants.
BBA3 | Start specialising
OXFORD
Pre-specialise and open the door to a wide range of professions: digital, logistics, sustainable development, or finance. Experience the reality of working in the field by taking part in a second Entrepreneurship seminar, and strengthen your analytical skills with the third Research seminar.
- Strategic Marketing
- Strategic Management
- New Product Development
- Multimodal Transportation
- Total Quality Management
- Modern foreign language (choice of 10 options*)
- Entrepreneurship Seminar 2: Field visit and business reporting
* English, German, Arabic, Chinese, Korean, Spanish, Italian, Russian, Japanese, Portuguese. Language classes are subject to a minimum number of registrants.
- Digital Marketing
- Merchandising and Category Management
- Banking and International Payments
- Logistics 4.0
- Economic Policies and Sustainable Development
- Modern foreign language (choice of 10 options*)
- Research Seminar 3: Applied research: gathering, analysing and reporting research data
- Career Path
- Optional internship (1 to 3 months)
* English, German, Arabic, Chinese, Korean, Spanish, Italian, Russian, Japanese, Portuguese. Language classes are subject to a minimum number of registrants.
BBA4 | Consolidate your expertise
SEMESTER 1: DUBAI | SEMESTER 2: REMOTE LEARNING
Perfect your international management skills on the Dubai campus and take part in a third Entrepreneurship seminar with an international dimension. Then, in the second semester, take on a number of projects to develop your professional skills remotely (Entrepreneurship seminar, Business Game, Research seminar) and end-of-course internship.
- International Business Strategy
- International Economics
- Geopolitics
- Multicultural Management
- International Marketing Management
- Modern foreign language (choice of 10 options*)
- Entrepreneurship Seminar 3: International Business Challenge
* English, German, Arabic, Chinese, Korean, Spanish, Italian, Russian, Japanese, Portuguese. Language classes are subject to a minimum number of registrants.
- Global Entrepreneurship Seminar: X-culture project with students from other institutions
- Research Seminar 4: How to write a scientific essay
- Business Game on the Cloud
- BBA Research Overview
- Career Path
- Internship (3 to 6 months)
Li Kuntong
Master in Management student
Why would you recommend EM Normandie Business School?
I recommend it because it is an international Business School. We have a lot of professors and students coming from all over the world. So you have a multicultural environment and I think this is quite important for business.
Some words for future students?
I want to say to the students who are coming to EM Normandie that you are going to spend the most interesting years of your life, and just enjoy it! Make friends with other students and also with the teachers because they are so friendly and so kind.
One little tip: if you have the option, you should come to school in person to attend the classes. It’s much better when you are face-to-face with the teachers and your classmates.
Admission
BIM1
Students aged under 22 and holding or in the process of validating a qualification equivalent to a French Baccalaureate (‘High School Diploma’).
English level IELTS 5, TOEIC 750 or TOEFL 72 for non-English-speaking international candidates
BIM3
Students holding or in the process of validating a Bac + 2-level qualification or who have acquired 120 ECTS (European credits).
Programme in English: English level TOEIC 750, IELTS 5.5 or TOEFL 72 for non-English-speaking international candidates
Calendar
Admission sessions throughout the year depending on available places
Required documents
- CV
- Motivation letter
- Copy of passport
- Diploma or student certificate for the current year
- High school transcripts or transcripts for the two years following the Baccalaureate
- Language level certificate according to profile
Application fees: €50
€10,500 per year.
EM Normandie Business School sets fixed, non-revisable tuition fees.
These fees cover:
- Educational investments
- Remuneration of teaching staff, external speakers and employees, dedicated to supporting students
- Student associations
- Special events organised by the School for students
- Equipping and maintaining the premises
Tuition fees include the membership fee for EM Normandie Alumni Association, which gives you access to all services and a life membership.
